Against the backdrop of the Belfast International Homecoming Conference last week it is timely for us to look at Belfast’s place and future on the world stage from a business perspective. Anyone who has lived in or visited this city in recent years knows that the people of Belfast are its key strength – educated, loyal, smart, innovative and results-driven. Its skilled workforce (55% under 40yrs) go that extra mile to ensure success. Combine this with superb infrastructure, competitive cost of living (approx. index for Belfast v’s London : 61.32 V 81.36) and excellent support packages and you have the ideal location for international and domestic business to prosper. It is for this reason that Osborne+Co, a privately owned Irish company having developed $2.5BN of end value projects across 25 countries including Africa, the Middle East and Asia has set its sights on Belfast for one of the biggest and most important projects in the company’s history – The Waterside.
Our vision for supporting the future of Belfast is about contributing to and enhancing what is already on offer and through a more global portal securing its position within the international business and creative industries. Over the next five years The Waterside will deliver more than 1.8 million sq ft of master-planned regeneration development to create a new world-class waterfront destination and re-establish the site’s relationship with the city and the River Lagan. The £450M development will become a focal point of Belfast’s flourishing creative eco-system, linking East Belfast and the city centre.
Successful regeneration is not just about new buildings – it’s about Placemaking. Asking questions, listening, respecting opinions, histories and ambitions are key to success. Places that attract people attract the best talent. They are the kinds of places that help and support businesses to flourish and cities to succeed, creating synergies and interactions that are more than the sum of their parts. We see our development as a tool to help drive workplace and cultural evolution in Belfast, bringing global benchmarks for ‘best in class’ property development to the city in order to help drive the next chapter in Belfast’s story by providing spaces for firms to grow and compete on the world stage.
On completion,The Waterside could create as many as 5,500 jobs, and include 675 homes, hotel and serviced apartments, vibrant public spaces and almost 800,000 sq ft of contemporary office space. Plans for a pedestrian and cycle bridge will help reconnect this missing piece to the rest of the city and its surrounding neighbourhoods. When the transformation is complete this derelict site will become a world-class destination for 21st century working, living and entertainment.
Northern Ireland is already a leader in the fields of financial and global business services, aerospace technology, entertainment and digital media and life sciences. It is the number one international investment location for U.S. cyber security development projects and is the top global destination for fintech development (fDi Markets, FT). The region’s television and film industry is thriving, due in large part to the success of shows like Game of Thrones and there is a creative energy and incredible innovation from organisations such as Queen’s University Belfast, Catalyst Inc and Giant’s Park. We know interest is there but the perceived lack of desired Grade A office space, in the right locations, is holding the city back from growing further.
Working across the globe we collaborate directly with some of the world’s largest multinational companies such as Intel, HSBC, Santander and Honeywell to design, build and part fund their global real estate requirements. Our strong relationships with our network of occupier partners has seen us deliver buildings and solutions across Europe, the Middle East, India and South East Asia but more importantly our team is now committed to bringing that expertise back home to The Waterside to ensure, for our part, that Belfast is placed firmly with its best foot forward on the global business stage.